MAXI Mela 2025 Set to Dazzle DLF CyberHub with Marketing Innovation and Entertainment
Gurgaon, India, February 6, 2025: The Marketing Association of XLRI Delhi (MAXI) is proud to announce the return of MAXI Mela on February 8 and 9, 2025, at DLF CyberHub, Gurgaon. The highly anticipated event, now in its second edition, is poised to captivate attendees with an exciting mix of marketing ingenuity, community engagement, and unforgettable entertainment.
The inauguration will take place on February 8 at 11:00 AM, with Father P.T. Joseph (Dean of Accounts & Finance) and Dr. Sharad Sarin, the founding faculty in charge of MAXI Mela, officiating the opening ceremony.
MAXI Mela Highlights:
- Disguised Marketing in Action: A pioneering initiative that tackles real-world brand challenges through consumer research, providing insightful strategies for enhanced
- Interactive Activities: Mini-games, competitions, a dance showdown, a photography contest, and an arcade zone, all designed to entertain and involve attendees of all
- Live Performances: Surprise musical acts to keep the energy high and the crowd
- Exciting Brands on Show: We are collaborating with jewelry brands such as Aura Studios and SilverHub Jewellery, as well as clothing brands like Arya Clothing and Kaari Ghar that participants can explore, bringing together the Mela vibe.
Event Details:
- Venue: DLF CyberHub, Gurgaon
- Dates: February 8-9, 2025
- Time: 11:00 AM onwards
MAXI Mela offers a unique opportunity for marketing enthusiasts, consumers, and community members to witness cutting-edge brand activations, participate in interactive entertainment, and enjoy a memorable weekend experience. From its research-driven foundation to its dynamic events, MAXI Mela continues to shine as one of the premier experiential marketing events in the Delhi-NCR region.
About MAXI Mela: Initiated by the Marketing Association of XLRI, MAXI Mela combines in-depth consumer research with engaging, community-oriented activities. It serves as a vibrant platform to experiment, innovate, and bring brands and consumers closer through impactful marketing strategies and fun-filled events.
VIsit the MAXI Mela website – https://maxidelhi-xlri.com/